07/04/2019
TİAK A.Ş. ATTENDS 22nd RESEARCH SUMMIT
Research Companies, Field Research Companies and Research Providers came together in the 22nd Annual Research Summit. Taking place at Conrad Hotel on April 6 and 7, 2019, the summit hosted around 600 people and 44 speakers, with TİAK A.Ş. supporting the event as a session sponsor and speaker.
TİAK A.Ş.’s Heaf of the Technical Committee Ogün Doğan Akyol delivered a presentation on TIME-SHIFTED VIEWING MEASUREMENTS launched in 2018 and Television Viewer Trends in 2018 under the theme UNDERSTANDING TV AUDIENCE IN THE CONTEXT OF CHANGING VIEWING BEHAVIORS. In the same session, Akın Şahin, Assistant General Manager of Kantar Media, briefed participants on TIME-SHIFTED VIEWING, the latest updates on the progress of MULTI-SCREEN MEASUREMENTS -- which will start to be reported in the upcoming period in Turkey -- and the novelties awaiting the sector.
TİAK A.Ş.’s Heaf of the Technical Committee Ogün Doğan Akyol delivered a presentation on TIME-SHIFTED VIEWING MEASUREMENTS launched in 2018 and Television Viewer Trends in 2018 under the theme UNDERSTANDING TV AUDIENCE IN THE CONTEXT OF CHANGING VIEWING BEHAVIORS. In the same session, Akın Şahin, Assistant General Manager of Kantar Media, briefed participants on TIME-SHIFTED VIEWING, the latest updates on the progress of MULTI-SCREEN MEASUREMENTS -- which will start to be reported in the upcoming period in Turkey -- and the novelties awaiting the sector.